Erika Ettin

Profiles, Pictures, SpreadSheets and Pivots: Mastering the Art of Online Dating

In this enlightening episode of “Love, Laughs, & Lessons,” we are joined by the talented Erika Ettin, the visionary behind A Little Nudge, a consultancy dedicated to refining the online dating experiences of singles everywhere. From the initial click to the first date, Erika has revolutionized the way we approach online dating with her strategic, numbers-based tactics. Alongside our seasoned hosts, Dr. Frankie and Denise Rai, Erika unpacks the mystery of making genuine connections online. She shares her journey from economist to dating coach, revealing how a spreadsheet to track her own dating life evolved into a career of helping others find love. This episode dives deep into the dos and don’ts of online dating profiles, the art of selecting the perfect photograph, and the importance of presenting the authentic you online. It’s a must-listen for anyone navigating the digital dating world, offering a blend of practical advice, heartfelt insights, and the occasional laugh-out-loud moment.

Bio: Erika Ettin is the Founder of A Little Nudge, a consulting company that helps people navigate the world of online dating, from first click to first date. She is also the author of the book Love at First Site and the co-host of the dating podcast So, We Met Online…

Erika studied economics at Cornell University and received her MBA from Georgetown. She started A Little Nudge in 2011 (after a seven-year career as an economist). She is responsible for many relationships, marriages, and the confidence some people simply need to “get out there.”

A Little Nudge has been featured in media around the country, including The New York Times, The Washington Post, NPR, CBS, and Ask Men, and she currently writes a weekly syndicated dating column.



May 28, 2024

47 Minutes

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